Prof. Lautenschlager introduced the context of the brain. Studies show that by the age of 25 the majority of people have reached our cognitive peak. The knowledge, that brain function declines from in our twenties has peaked people’s interest.
This could also explain why there is an exponential growth in the brain ‘training’ industry in the last five years (just google ‘brain training’ and you will see a plethora of companies). We have an aging population who want to preserve their well-being as much as possible. It is predicted that the younger generations will be retiring later in life, therefore being mentally (and physically) in ‘good shape’ is essential for the potential demands of later life. Doing brain training exercises (for some people) is akin to going to the gym.
Criticism of brain training programs
One main criticism Prof. Wood put forward was that most brain training exercises do not account for motivation and attention, and lack thereof. In principle these brain training techniques might work, but people lack the motivation to engage in them for X amount of minutes every day.
Prof. Wood also postulated that the brain training exercises lack real life applicability. For example, how can doing Sudoku be generalised to everyday life? There may well be parallels but this needs to be studied further to understand the implications.
Active memory
Interestingly, Melbourne University, the Florey Institute and ABC have collaborated to create a brain training program that is a cut above the rest - Active Memory. As all good researchers know they are building on existing memory programs and learning from past mistakes.
![](https://sphotos-b.xx.fbcdn.net/hphotos-prn2/p480x480/7236_10151537667843220_570885785_n.png)
If you are interested in improving or sharpening your memory take a look at Active Memory. If you sign up you will secure exclusive and first time access to the program. It is currently in beta version and your participation will help improve and develop the program for the future.